← chartica.co.uk
we walk through your ga4, pipelines, dashboards, and data quality on a 60-minute call — then send you a written memo of everything that needs fixing. no pitch. no commitment.
"we found a tracking error that had been misfiring for four months. cost us roughly £12k in misspent budget before chartica spotted it." · cmo, ecommerce brand
we map what you have: ga4, pipelines, warehouse, dashboards, spreadsheets. a full picture of your current state.
we look for silent failures, stale syncs, schema drift, and sources that are connected but unreliable.
is the dashboard being opened? by whom? are the metrics actually actionable, or just pretty numbers?
a short written document listing every gap we find — what's missing, what's broken, what's misleading.
prioritised fixes: quick wins you can do yourself, and deeper issues that need proper engineering.
the audit is genuinely free. we'll tell you honestly if we think you don't need us. no upsell pressure.
"chartica found a purchase event misfiring on our thank-you page. it had been doubling our reported conversion rate for four months. we were scaling budget based on fictional numbers. the audit took an hour. the saving was real."
yes. no hidden fees, no "free audit + mandatory discovery package." sixty minutes on a video call, then a written memo within 48 hours. we do this because it's the right way to start a conversation — and if we find something serious, we'd love to fix it. but we won't pretend there's a catch.
we'll say so in the memo. and if the issues are in our wheelhouse — pipelines, warehouses, dashboards — we'll scope what fixing them would cost. you're under no obligation to continue. some clients take the memo and fix things internally. that's fine.
nothing. the audit is a standalone engagement. if it leads to a retainer conversation, great — we're happy to discuss it. if it doesn't, you still leave with a clear view of what needs fixing and we leave with a better understanding of what's happening in the market.
the call itself is 60 minutes. before that we ask you to share read-only access to your analytics tools — ga4, looker studio, bigquery, whatever you have. we review these before the call so we arrive with specific observations rather than a generic checklist. written memo lands within 48 hours of the call.
a written gaps memo: a prioritised list of what's broken, what's missing, and what's misleading in your current stack. it's specific to your setup — not a generic "ga4 best practices" checklist. most clients say it's the clearest view of their data infrastructure they've ever had.
scroll back up and book your slot — or email kabilan.thayaparan@chartica.co.uk directly.